Four Scribe titles on Business Book Awards shortlists

Traditional media is over. The internet reigns. And in the attention economy, influencers are royalty. But who are they … and how do you become one?

Break the Internet takes a deep dive into the influencer industry, tracing its evolution from blogging and legacy social media such as Tumblr to today’s world in which YouTube, Instagram, and TikTok dominate. Surveying the new media landscape that the rise of online celebrity has created, it is an insider account of a trend which is set to dominate our future — experts estimate that the economy of influence will be valued at $24bn globally by 2025.

Olivia Yallop enrols in an influencer bootcamp, goes undercover at a fan meetup, and shadows online vloggers, Instagrammers, and content creators to understand how online personas are built, uncovering what it is really like to live a branded life and trade in a ‘social stock market’. From mumfluencers and activists to governments and investors, everyone wants to build their online influence. But how do you stay authentic in a system designed to commodify identity? Break the Internet examines both the dangers and the transformative potential of online culture.

A celebrated international bestseller that exposes the ticking time-bomb underneath our new technological order.

The resources race is on. Powering our digital lives and green technologies are some of the Earth’s most precious metals — but they are running out. And what will happen when they do? The green-tech revolution will reduce our reliance on nuclear power, coal, and oil, but by breaking free of fossil fuels, we are setting ourselves up for a new dependence — on rare metals like cobalt, gold, and palladium. These are essential to electric vehicles, wind turbines, and solar panels, as well as our smartphones, computers, tablets, and other technologies. But we know very little about how rare metals are mined and traded, or their environmental, economic, and geopolitical costs — until now.

Shortlisted for the Financial Times and McKinsey Business Book of the Year Award, and one of The Observer’s ‘Thirty books to help us understand the world’.

Are we really to blame for the climate crisis? Over 70 per cent of global emissions come from the same 100 organisations, but fossil-fuel companies have taken no responsibility themselves. Instead, they have waged a 30-year campaign to blame individuals. The result has been disastrous for our planet. In The New Climate War, renowned scientist Michael E. Mann argues that all is not lost. He draws the battle lines between the people and the polluters — fossil-fuel companies, right-wing plutocrats, and petro-states — and outlines a plan for forcing our governments and corporations to wake up and make real change.